Outreach and Promotion
Circle is committed to disseminating important health and safety information to those who need it most. We recommend approaches to promotion, outreach, and education based on social marketing research principles, as well as our corporate experience and expertise gained from managing information centers and clearinghouses.
Services include:
- Market research services for pre- and post-testing of materials and products; evaluation of awareness and promotional campaigns; and exploration of target audience perceptions, opinions, and attitudes
- Design and management of qualitative research activities, including focus groups and in-depth interviews
- Development and implementation of awareness campaign strategies at local and national levels
- Recommendations for effective tools and strategies for promoting targeted publications and materials.