Expertise

Whether PROMOTING health, ADVANCING programs or CONNECTING with multicultural audiences, we put expertise to work for you.

Improving Health for All People

We believe that healthy people can live longer, happier lives that positively impact society and the human race.

Health promotion and disease prevention have been our hallmark for more than three decades. We work closely with leading Federal health and other agencies to reduce disparities and improve quality of life.

Our impact services are grounded in science, technology, strategic health communications and social marketing theory.

Health Communications

Evolving medical science. Changing consumer demographics and demands. Emerging technologies. Real-time, social media and the mobile web. Health communications is transforming before our eyes.

Connecting with diverse audiences in meaningful ways to improve health takes understanding and experience working on the front lines.

We use the power of digital communications, storytelling and specialized knowledge to help our clients thrive in the new era of public engagement.

Our services include:

  • Research & Evaluation
  • Social Marketing & Awareness Campaigns
  • Branding & Creative
  • Message Development
  • Cultural Marketing
  • Information Center Resources
  • Digital and Social Media
  • Partnership Development

Get Your Body Going

According to the Physical Activity Guidelines for Americans, you need to do two types of physical activity each week to improve your health—aerobic and muscle-strengthening.

Community and Cultural Engagement

Improving health and quality of life starts with empathy and an understanding of people, communities and cultures. Our work is rooted in real-life experience working with diverse people in their everyday world.

Our engagement includes:

  • Multicultural Populations
  • Women
  • Men
  • Children and Youth
  • Older adults
  • Underserved Populations

Serving Multicultural Audiences

By 2050, the racial and ethic populations of the United States will surpass 50 percent, according to U.S. Census figures. Nearly half the population under age 18 identifies as African American, Asian American, U.S. Hispanic or LGBT.  The population speaking a language other than English at home increased by 140 percent during the past three decades.

Cultural competency is central to effective health communications and changing behavior. Our Multicultural Communications Model centers on four key principles 1) Understand 2) Engage 3) Trust 4) Evolve. 

This model, with culture at the center, serves as the foundation for delivering effective messaging, improving dialogue and inspiring positive action.

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Social Marketing

Social Marketing for Social Change

We see a world enriched by engagement, opportunity and social change.
Our experts deliver social marketing services that promote positive behavior change in individuals and communities. Our research-based strategies and interventions influence decisions and connect with people on an emotional level. We reach people where they live, work and play.

Influencing Decisions. Improving Lives.
We understand the science of behavior change and employ relevant social marketing and risk communication model theories to our campaign design process. Such models include the health belief model, the stages of change model and social cognitive theory.

 

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Technology Solutions

Technology Solutions for a Connected World

At Circle, we live at the intersection of business and technology. We help you drive measurable success by leveraging the latest technologies and strategies that maximize performance and respond to rapidly changing demands.

Our digital and information technology services include:

Data Management & Analytics

  • Big Data
  • Customer Relationship Management (CRM)
  • Dashboards
  • Data Warehousing
  • Database Development & Maintenance
  • Metrics & Analysis

Web Design & Development

  • Accessibility & Section 508
  • Content Development
  • Content Management Systems (CMS)
  • Information Architecture & Taxonomy
  • Mobile Applications
  • Usability Testing
  • User Experience (UX) Design
  • User Interface (UI) Design

Infrastructure Design & Support

  • Application Hosting
  • Server Management & Maintenance
  • System & Application Security

Memberships

  • American Public Health Association
  • American Medical Writing Association
  • Convention Industry Council
  • Meeting Professionals International
  • National Association of Government Contractors
  • National Contract Management Association
  • National Public Health Information Coalition
  • Project Management Institute
  • Professional Services Council
  • Small Business Government Communicators Network
  • Society of Government Meeting Professionals
  • Social Media Association
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